Find the Lost Dollars

RAISE Your value:

5 Steps for Architecture and Engineering Firms to Uncover Hidden Value, Design a Winning Advantage and Charge More

Find the Lost Dollars

About The Book

RAISE Your Value: 5 Steps for Architecture and Engineering Firms to Uncover Hidden Value, Design a Winning Advantage and Charge More is the ultimate guide to elevating Architecture and Engineering firms out of the trap of commoditization that has plagued the industry for many years. 

As your firm pursues business your staff must navigate difficult conversations around fees and pricing every day. Pressures from existing and potential new clients to lower fees often forces your teams to give away profits and avoid asking for change orders to get the work and “be competitive.”

Rather than believe you are adding additional value to your clients’ projects, many A&E professionals assume they are not better than their competitors and compete on fees. Even if you do believe you are better, many of your staff do not have the skills to articulate why you are better and fail to have the right conversations with clients. 

This groundbreaking book introduces the RAISE Your Value Formula, a framework for guiding A&E leaders and their teams to uncover their unique value proposition and execute a strategy to leverage their value into a Winning Advantage. 

In this how-to guide, we’ll unpack the mindset and business practices that are causing your A&E firm to compete on price and provide 5 clear steps to transform your team and business results. With the right approach, understanding and language tools, it’s possible to transform your client relationships and business practices away from accepting unprofitable work towards a value-based business partnership. This book will teach you how to understand and communicate your value so that you can have better and fairer clients and higher profits.

Raise Your Value Graphic

Six things you will learn…


Why working with clients that don’t share your values is causing problems and lowering your profits


How to stop competing on price and get more of your ideal clients


How to uncover your hidden value and leverage it for success


How to design a winning competitive advantage by creating a unique value proposition and proprietary process that will have clients wanting to work with you


How to develop a strategy to get better clients and raise your fees


How to transform your culture to teach employees to sell on value and charge what you’re worth

June Jewell Headshot

About the author

June R. Jewell, CPA is a leading business expert in the architecture and engineering industry. June started working in the A&E industry in 1990 implementing the Wind2 Financial Management System and became a Deltek Premier Partner in 2005 when Deltek acquired Wind2. Throughout her career, June has worked with over 1,000 A&E firms, helping them improve their business operations, systems, and processes.

She is author of the best-selling book Find the Lost Dollars: 6 Steps to Increase Profits in Architecture, Engineering and Environmental Firms. This book has helped thousands of firm leaders, project managers, and emerging leaders to embrace business best practices and improved financial management to increase profits.

As CEO of AEC Business Solutions, June and her team provide business assessments, business coaching, training and workshops, and process improvement services to help A&E firms sell and deliver profitable projects. She is a frequent speaker at A&E industry events and enjoys finding new ways to help A&E firms succeed.

June splits her time between Reston, Virginia and Fort Lauderdale, Florida and lives with her daughter and pup JoJo. She enjoys boating, dancing, karaoke, baseball, and country music concerts.