I started a new business last year which gave me a unique opportunity to figure out my new brand – how I wanted AEC Business Solutions to be viewed and perceived in the marketplace. It is very exciting starting a new business after 25 years doing the...
Competition in the A/E/C industry is fiercer than it’s ever been. Firms have emerged from the recession leaner, meaner and laser focused on bringing the most value to their clients. It’s no longer just about the best design, quality or service – because...
Industry leader AEC Business Solutions, LLC is launching a new conference aimed at helping Architecture and Engineering firm leaders to improve business management practices with the primary goal of increasing profits. The inaugural AEC Profitability...
Today’s post is by our guest author Brian M. Fraley, Founder, Manager and Chief Strategist for Fraley AEC Solutions, LLC. Video is trending upward in marketing. Did you know that YouTube is the 2nd largest Internet search engine? The truth is that it was always...
This post is the last of a 6-part series analyzing marketing trends, technology, and the role of the marketer in an A&E firm. The previous 5 posts looked at the culture of an A&E firm and how it affects marketing success, trends in marketing and where...
This post is part 5 of a 6-part series analyzing marketing trends, technology, and the role of the marketer in an A&E firm. The previous 4 posts looked at the culture of an A&E firm and how it affects marketing success, trends in marketing and where A&E...
